Professional experience

Leading data and AI from idea to adoption.

A career across media, analytics consulting, enterprise AI, and technical leadership—focused on making sophisticated systems work in practice.

Today

2021

January 2026 — PresentJakarta, Indonesia

ilmuOne Data

Senior Data Scientist

Leading and supporting data science initiatives across machine learning, forecasting, SEO keyword modelling, dashboard intelligence, and AI agent solutioning.

Selected contributions

Translate complex analytics into clear, business-friendly insights for client presentations and strategic discussions.
Create reusable consulting frameworks that convert analytical findings into prioritized execution plans.
Support business development through market sizing, break-even analysis, solution design, and commercial storytelling.
Collaborate across Data Engineering, Product, Platform, GCP, and technical support teams while guiding junior data scientists.

January 2024 — December 2025Jakarta, Indonesia

All Data International

Senior Data Scientist · Technical Lead

Led cross-functional delivery for client projects, proof-of-concept opportunities, and internal data and AI products.

Selected contributions

Led end-to-end data science and big data delivery across project management, engineering, DevOps, and software teams.
Designed cloud architecture, infrastructure requirements, testing plans, forecasting models, and AI agent systems.
Built enterprise knowledge-agent foundations using RAG, vector databases, and structured and unstructured sources.
Led internal products for data management, geospatial intelligence, ingestion, data quality, and enterprise dashboards.

December 2021 — December 2023Bandung, Indonesia

MNC Asia Holding

Senior Data Scientist · AI/ML Subject Matter Expert

Developed and led recommendation systems across Vision+, Okezone, and BuddyKu media products.

Selected contributions

Designed four Vision+ recommendation models and a content similarity capability using Indonesian-language NLP.
Improved recommendation delivery to under two minutes across millions of behavioral and profile records.
Led AI engineering squads, delivery planning, architecture, and A/B testing across UAT, staging, and production.
Improved one BuddyKu personalization algorithm's processing efficiency by up to 50%.

Vision+ recommendation model types created

<2 min

Recommendation serving time after improvements

50%

Processing efficiency improvement on a BuddyKu algorithm

Media products supported across MNC business units

See the work

Explore how this experience became products and systems.

Explore projects